Good Words Marketing Blog

A Pandemic Shifts Your Customer Communications to a Whole New Level

Apr 18, 2020 11:17:08 AM / by Tara Gallant posted in "marketing", crisis communication, buyers journey, communications plan, customer journey, Communication, inbound marketing

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There is an art to managing communications with your customers and potential customers and just when you may have found a good rhythm, a pandemic flips everything around turning the best laid plans on end and wreaking havoc on momentum.   To add insult to injury, if your business model doesn’t include online sales, you are probably really feeling the burn.

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